9 Apr 2010

Primi Piatti Franchise.

Why own a “Primi Piatti” franchise?

The Primi Piatti Brand is one of the most dynamic and exciting restaurant brands currently in the South African market. We have captured the enthusiasm of the trendy South African public, delivering high quality food with a sense of urgency and purpose.

PRIMI PIATTI (according to the RSA consumer) is the Number 4 FAMILY SITDOWN RESTAURANT and the Number 3 FAST FOOD PIZZA outlet. SUNDAY TIMES, THE TIMES AND SOWETAN: 2009 TOP RETAIL AWARDS

“Fourth-placed PRIMI PIATTI is a tiny brand in terms of its number of stores but it overtook brands with much larger footprints due to its exceptional user ratings. Primi Piatti obviously has a small but happy cliental”

Training and Support

Primi World has been in existence for 10 years during which time the Company has purposely strived to perfect the delivery of quality food to valued customers.

Every new franchise restaurant is an extension of the brand and an opportunity to present to customers the perfect Primi Day. Primi World painstakingly trains franchisees to live up to the values that the Brand holds dear.

The relationship between the franchisor and franchisee is mutual dependence. It is therefore vital that each franchisee operate their restaurant as per the structure and index of the franchise manual and adhere to the operating manuals and franchise agreement.

We believe our business is built on the hard work and passion of the people that work along side us and for us.

Please get in touch if you believe you are a Primi person. We want you on board as a Franchisee or if that is unaffordable for you, we have a program where we can train you and you can earn your way to become a Franchisee.

“To build a good business you need good people”